UBRI Connect is an event hosted by Ripple that brings scholars, researchers, and thought leaders in the UBRI network to showcase blockchain initiatives, share knowledge, and inspire future research. It is an invite-only event with approximately 225 attendees. This year is the 5th year anniversary of UBRI, taking place in Toronto Metropolitan University, Ted Rogers School of Management.
Prof. Jungpil Hahn, Director of NUS FinTech Lab, participated in a firechat discussing the exploration of Decentralized Autonomous Organizations. Dr. Nicholas Garcia, Deputy Director of NUS FinTech Lab, presented on “Decoding the New Wave of Asian FinTech: The Crypto Spring and DeFi Through the Lens of Singapore.” Additionally, the NUS FinTech Society sent a team comprising Keith, Say Keong, and Wei Rong to introduce their project, Superflow. This on-chain payment streaming solution is launched on Ripple’s newly established XRP side chain.
The Need for On-Chain Subscriptions in Web3
In our digital era, dominated by Web2 giants like Netflix and Spotify, subscription models have become the norm. However, a significant gap remains in Web3: the lack of an efficient, on-chain subscription service. This gap not only limits the operational flexibility of SMEs but also hampers content creators who seek fair compensation and protection of their intellectual property in a decentralized environment.
Superflow: Bridging the Gap
Enter Superflow, an on-chain payment streaming solution launched on Ripple’s XRP side chain. This innovative project addresses two critical objectives:
Seamless Integration and User Experience: Superflow offers an easy-to-integrate, user-friendly subscription model, making it accessible even to those with limited technical expertise.
Affordability: It eliminates the burden of expensive recurrent gas fees, a common hurdle in the Web3 space.
Advantages for SMEs and Content Creators
Superflow’s implications are far-reaching, especially for SMEs and content creators:
For SMEs: Superflow allows for streamlined operations, enhanced customer trust, and simplified payment processes. This is vital for businesses relying on subscription-based models, offering them a new avenue to thrive in the evolving digital landscape.
For Content Creators: It promises fair compensation and robust intellectual property protection. In an era where content is king, Superflow provides creators with the tools they need to manage their subscribers effectively and reap the full benefits of their work.
The Rise of Decentralized Platforms and Creator Economy
The significance of Superflow extends to the broader ecosystem of decentralized apps. With platforms like Lens Protocol, friend.tech, and Mirror gaining popularity, there’s an increasing demand for infrastructure that supports the creator economy. Superflow answers this call by providing a secure, transparent payment mechanism that caters to the unique needs of decentralized social platforms.
Recognition and Future Prospects
The demonstration of Superflow at UBRI Connect was met with great enthusiasm, culminating in the invitation for the team to become XRP Campus Ambassadors. This recognition not only validates the project’s potential but also positions the team as pioneers in the Web3 subscription space.
Superflow’s Role in Shaping the Future
Superflow is more than just a project; it’s a beacon for innovation in the Web3 space. As we move towards a more decentralized and equitable digital economy, solutions like Superflow will play a pivotal role in shaping the future of online transactions and content creation. UBRI Connect 2023 was just the beginning of this exciting journe
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